Post by akabborakabbor on Feb 28, 2024 9:37:59 GMT
Essentially a complete and structured web page to be indexed on the basis of a generic and relevant keyword , compared to the "long tail" variants related to it. All this because the world of SEO and simultaneously that of Inbound Marketing are constantly evolving . Over the past two years, marketers have seen a rapid increase in the localization and personalization of Google search results, along with the application of artificial intelligence (AI) systems in relation to users' search queries. While these advances offer users better results, they have simultaneously revolutionized traditional positioning systems , forcing SEO experts to look for other ways to increase the relevance of websites.
The development of Pillar Pages thanks to HubSpot HubSpot , the absolute leader among Inbound Marketing software, has explored a new type of approach to SEO , coining the terms " Pillar Page " and " Cluster Topic ". Those responsible Chinese Student Phone Number List for the platform have, in practice, introduced a dedicated tool within the software and subsequently, as usual, decided to share with global marketers what has been tested, proven and adapted to the market. Screenshot 2020-02-20 at 15.30.37 (2) What makes a Pillar Page effective The fundamental prerequisite for a Pillar Page is first and foremost one: the completeness of the content.
In fact, a Pillar Page is much longer and more complete than a normal web page or blog post. Although the length of content is not an absolute factor within the latest SEO doctrines, numerous studies have shown that long content is more likely to appear on the first page of search engines depending on the reference keywords. A 2012 study by SerpIQ examined 20,000 search results and identified that the average length of the top 10 results consisted of content of at least 2,000 words, which is the standard length of a Pillar . Page.
The development of Pillar Pages thanks to HubSpot HubSpot , the absolute leader among Inbound Marketing software, has explored a new type of approach to SEO , coining the terms " Pillar Page " and " Cluster Topic ". Those responsible Chinese Student Phone Number List for the platform have, in practice, introduced a dedicated tool within the software and subsequently, as usual, decided to share with global marketers what has been tested, proven and adapted to the market. Screenshot 2020-02-20 at 15.30.37 (2) What makes a Pillar Page effective The fundamental prerequisite for a Pillar Page is first and foremost one: the completeness of the content.
In fact, a Pillar Page is much longer and more complete than a normal web page or blog post. Although the length of content is not an absolute factor within the latest SEO doctrines, numerous studies have shown that long content is more likely to appear on the first page of search engines depending on the reference keywords. A 2012 study by SerpIQ examined 20,000 search results and identified that the average length of the top 10 results consisted of content of at least 2,000 words, which is the standard length of a Pillar . Page.